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Rhody Strength Podcast

Rob joins the Rhody Strength podcast and recounts his journey from a Central Falls police officer to the founder of a multi-state legal firm after a career-ending injury sparked his interest in law. Rob details how he transformed his recovery from two herniated discs into a lifelong, six-day-a-week fitness and nutrition discipline, which now includes longevity treatments like hyperbaric chambers. He also highlights his firm’s community impact through initiatives like the “Safe Ride” app to prevent drunk driving and annual backpack giveaways. Finally, he shares his core business philosophy for success: “If you fail to plan, you plan to fail.”

In this episode, you will learn:


Career Resilience: How a career-ending injury as a police officer in Central Falls, Rhode Island, pivoted his path toward founding a successful multi-state legal practice specializing in personal injury and disability.

Fitness and Discipline: The origins of his six-day-a-week training habit, which began as a rigorous year-long physical therapy recovery from two herniated discs.

Advanced Recovery and Longevity: Insights into his modern wellness regimen, which includes weighing his food and utilizing a longevity center for hyperbaric chambers, red light therapy, and cold plunges.

Strategic Branding: The story behind “The Heavy Hitter” moniker and how he builds top-of-mind awareness through authentic, often humorous, community-focused advertising.

Community Impact and Business Values: Information on his firm’s philanthropic efforts, such as the “Safe Ride” app to prevent drunk driving and annual backpack giveaways, along with his core business mantra: “If you fail to plan, you plan to fail”.

Dr. Matt: The Roadie Strength podcast is now brought to you by Perform Better. So, you may know them initially from their bands, you know, the mini bands, the loop bands, super bands. Uh, just a really high quality rubber. They last a long time. They stretch really nicely, not like some of the cheapo ones. Um, they’re local Rhode Island company. They’re on the East Greenwich and West Warwick line, which was super cool. Um, but they have reached national and international recognition. This company has been around for a long time, and they’re just really known for having high quality gear, high quality equipment, um, outstanding customer service. You know, something breaks, they will want to work with you, send it back, fix it. Um, and just being really knowledgeable about their craft. They, they’ve been in the game for a long time. Uh, they do a lot of facility design, you know, for the high schools, colleges, but they really work a lot with the pro teams, NBA, MLB, NHL, NFL. They have really good relationships with a lot of these teams. They do a lot of custom buildouts for their facilities, custom buildouts for their, for their gyms, dumbbells, platforms, put, putting the custom logos in there, you name it. Um, so some really cool stuff they’re doing on that front. Um, as far as education goes, they do a lot of courses. So whether online or in person, they have some of the top, top level courses, uh, in the strength and conditioning industry. Um, and the Perform Better Summit where you can actually go in there and listen to some of the top people in industry and actually talk with them after the lectures, which is so cool, which you can’t really get like some of this online stuff. Um, but the education they do really, really well and, uh, and the company’s just great. It’s, um, you know, I met a lot of the people there. They’re, they’re, they’re tight-knit. They’re good people. Um, so check them out. Uh, performbetter.com and, uh, on Instagram @performbetter.

The Roadie Strength podcast is now brought to you by Rob Levine, “The Heavy Hitter.” Uh, we’ve been really happy to have them jump on as a sponsor. I personally used them this past year. Uh, my wife was in a car accident and, uh, they were able to help us along every step of the way through getting properly compensated, making sure we weren’t getting taken advantage of by the car insurance companies and helping through with medical payments. So, uh, if you’ve been in a car accident, it’s definitely worthwhile just pick up the phone and see how they can help.

The Roadie Strength podcast is now sponsored by Soul Friend Yoga. Find them online at soulfriendyoga.com, on Instagram @soulfriendyoga. Uh, they’re a locally based Rhode Island company over in Bristol. They also have a beautiful online presence. You can take a look at all their apparel, all their yoga mats online. Really nice website. Uh, and their materials and quality are top-notch. Me and my wife both have a yoga mat from them. My wife has a lot of their apparel, the yoga pants, the tops, the, the accessories. Um, great company, great people. Definitely check them out either in person, online, and give them a follow. Soul Friend Yoga.

The Roadie Strength podcast is brought to you by Strength and Sport Physical Therapy for all your PT recovery and performance needs. We help you get back on the field, back in the gym, and back to a healthy and active life. What’s our three-step process? Well, number one, we want to diagnose the cause of the injury. Number two, we want to make progress towards your goal. Number three, we want to push performance and prevent it from happening again. What’s our history? Well, we were founded in 2017 within a CrossFit gym, Spartan 360 in Middletown, Rhode Island, with a dream to create a PT clinic that revolves around fitness. Since then, we’ve expanded to two separate locations in Rhode Island, Portsmouth and Providence. We hope to continue to serve Rhode Island and the greater community for many years to come. Our big goal is we want to help you get back to the activities you love. What’s our edge? What, why we cut above the rest? Well, we provide one-on-one attention every session with a Doctor of PT. This helps you get the most out of your rehab. We provide a variety of techniques, whether it’s dry needling, cupping, exercise, correctives, and we base our rehab basically on the most up-to-date research, whatever is evidence-based. And we specialize in athletics. We walk the walk of fitness and sport. We have certifications including the CrossFit Level 2, USAW, CSCS, SCS. We do bike fitting. We do running analysis, concussion rehab, dry needling. Really, we want to build a better you. To get in touch, give us a call or text 401-239-2784. You can give us an email, [email protected]. Follow us on Instagram @strengthandsport. Check it out online, www.strengthsportpt.com.

All right, we ready?

Rob Levine: Right.

Dr. Matt: All right. What’s going on, guys? Dr. Matt here, host of the Roadie Strength podcast. We have a special guest on today, Rob Levine. How’s it going?

Rob Levine: Doing great, Matt. Thanks for having me. Truly appreciate it.

Dr. Matt: Of course. Yeah, really, really psyched to have you on. Um, if you’re in the Rhode Island area, it’s definitely a name you recognize. Uh, you’re, you’re on the billboards. We, we, we’ve seen you, uh, in, in many different places. Uh, and you are the, uh, the “Heavy Hitter,” owner of, uh, Rob Levine Law. Um, so to give a, a quick background or quick introduction, um, you’re a personal injury, uh, lawyer or, or you run a personal injury lawyer firm, um, in Rhode Island, Massachusetts, and Connecticut. Uh, you personally helped me and my wife out, uh, during a car accident that she had, uh, a, um, two years ago, three years ago now, um, when we were kind of on the edge of like what, what we, we should do and, and thankfully she’s all right, great health and everything, but you were really helpful for us, uh, during that time and, uh, and, and so full circle, um, and, and coming on to the podcast now. So really excited to chat with you today.

Rob Levine: Thank you very much. I truly appreciate that. I’m glad we could help out your wife, uh, and you of course. So, but just we do actually a little bit more than what you said. So, we’re really injury and disability, meaning that yes, we do personal injury and we’re in the four states that you mentioned: Rhode Island, Mass, Connecticut, New Hampshire. Uh, we do workers’ compensation, uh, which is in Rhode Island and Mass. But then nationwide, uh, we help clients with a Social Security disability and veterans’ disability. We’ve been helping veterans now for probably over 10 years and we’ve been doing Social Security for probably close to 18 years.

Dr. Matt: Oh wow. Okay, cool. Yeah. From, from my perspective, I know the car accidents, but, uh, do you do a lot? That’s very cool. Yeah, to get a little bit more of, uh, we’ll dive into your background and kind of how you got into, um, um, uh, law in general, but I usually like to start these off too with just rapid fire questions, just kind of Rhode Island based stuff, like just for fun. Um, so a couple questions for you. Uh, what’s your favorite coffee shop in Rhode Island?

Rob Levine: I don’t drink coffee.

Dr. Matt: No. All right, gotcha. How about like that?

Rob Levine: So, when I was a police officer, I used to get my, my balls busted all the time because I didn’t smoke cigarettes and I didn’t drink coffee.

Dr. Matt: That’s great. Um, all right. That’s a great answer. I love it. Um, I bet you don’t get that answer very often.

Rob Levine: Not too much. Not too much.

Dr. Matt: Um, how about a favorite go-to breakfast place?

Rob Levine: Uh, favorite breakfast place? That’s a good question. Um, in Narragansett, I would say probably Ocean Mist.

Dr. Matt: Nice. That is a great spot. I, I like that. Very good. Um, how about favorite recent book that you’ve read?

Rob Levine: Favorite recent book. So, I would say Driven by, uh, Dr. — I forget his name now. David Brahaw or something. I forget his name, but it’s called Driven.

Dr. Matt: Okay. Very cool. Um, uh, next one. Uh, favorite, I don’t know if you’re a podcast listener or maybe audiobook listener, uh, or show. Uh, favorite recent podcast that you, that you’ve, uh, either been on or or listened to.

Rob Levine: Uh, well, I tend to watch it more often now actually on, uh, YouTube. And so that’s Kill Tony.

Dr. Matt: Oh, nice. Yeah, those are funny. That’s, um, and then this, this might be, uh, um, very, very recent, but, uh, somewhere you’ve traveled recently.

Rob Levine: Uh, the last place I traveled to was Peru.

Dr. Matt: Awesome. Very cool.

Rob Levine: Yeah, that was — there’s been a lot of travel in the last three months. I’ve been to, uh, the Philippines. I went to Colombia and went to Peru.

Dr. Matt: Very cool. Very cool. Is that, is that work-related, fun-related?

Rob Levine: Yes, work-related. So, we have, uh, team members in all three countries.

Dr. Matt: Wow. Okay. Cool.

Rob Levine: So, just went there to actually have a annual party with them and hang out.

Dr. Matt: Oh, that’s awesome. That’s, that’s work and fun. That’s great.

Rob Levine: Yeah.

Dr. Matt: Uh, favorite, uh, shoe or sneaker. Typically, I, I frame this more for the gym, but just in general.

Rob Levine: Um, favorite sneaker. So I like the Hoka and the, um, the sneaker I was wearing today. What’s the other one? The On…

Dr. Matt: Oh, the On Cloud.

Rob Levine: Yes, the On Cloud.

Dr. Matt: Those are, those are popular. Those are nice. Uh, do you have a favorite, uh, pump up song or gym song that you’re listening to right now?

Rob Levine: No. To be honest with you, uh, they’re usually playing music in the gym and people always want to come up and say hi or just say, “Are you Rob Levine?” And so I tend not to wear headphones because I think people just, you know, people always have a, a predisposition as to what they think I am or who I am or how I’m like. And so by wearing headphones, I think it even makes it worse because people think I don’t want to talk to them. So I rarely wear headphones except when I’m doing cardio.

Dr. Matt: Very cool. I like that. That’s a great answer. I like that. Um, next question. Do you have a favorite sports team?

Rob Levine: Patriots, of course.

Dr. Matt: Nice. Love it. Um, uh, favorite exercises in the gym right now.

Rob Levine: Huh. So, I have a partially torn rotator cuff in my right shoulder and I have a, uh, injury to my left shoulder. Uh, so, I’m doing a lot of repair work or trying to because my shoulders are killing me. But, I mean, I work out every day. So, I, I usually do one body part a day except for bi’s and tri’s I do on the same day. So, before I was injured, my favorite was probably incline chest press. Right now I’m barely putting up any weight, so maybe 90 pounds.

Dr. Matt: Sure. Sure. Yeah. Awesome. Love it. Uh, and then next one. Same. These are both last two questions here are gym related. Do you have a favorite cheat meal?

Rob Levine: Uh, yeah, as much as I can eat and drink in one meal. I mean, my favorite, uh, depends what I’m in the mood for. This last Saturday I went out for Italian. Um, often I’ll go to a steakhouse. Like I try all sorts. I have a million favorite restaurants.

Dr. Matt: Love it. Where’d you go for Italian?

Rob Levine: To Basta.

Dr. Matt: Cool. All right. Uh, and then last one. Do you have a — are you a supplement guy? Do you take supplements? What are some of the supplements you’re taking right now?

Rob Levine: Yeah. So, I been buying… So, I’ve been lifting for probably — well, going to the same supplement store for probably 25 years.

Dr. Matt: Wow.

Rob Levine: And so, I go to Joe Cummings, which is called the Specialty Company up on Atwells Avenue on Federal Hill.

Dr. Matt: Oh, cool. Okay.

Rob Levine: And so, he makes his own label. Um, pre-COVID he was importing it from Canada. Uh, which was great because what’s on the label has to get tested again. Well, what’s in the can has to get tested against what’s on the label, right? So, that, that’s like a, you know, a, a meal replacement drink. So, it’s both carb and protein. Um, and then after COVID, he’s having a very hard time now with Canada. So he’s having it produced in the United States, uh, because he just really — it’s getting shipments from Canada are now almost impossible.

Dr. Matt: Fair. Fair. That makes sense.

Rob Levine: Yeah. And then you know I take a million over-the-counter things. I take magnesium. I take a fish oil vitamin. Like just a whole bunch of stuff.

Dr. Matt: Gotcha. Gotcha. Cool. Um, all right. Those are my rapid fires. So to get into next kind of, uh, I wanted to get into your backstory first. How you even became a lawyer in the first place? Like where, where did that started? Where did that all come from? Um, yeah, bring us back.

Rob Levine: So, becoming a lawyer was purely accidental. Um, I — my goal was to be a federal agent. Um, and so when I was younger, I really had no idea what I wanted to do, but I knew I wanted to make a difference and help people. So, I started riding on a rescue, uh, when I was 16 years old. And then I went to college for a year and bombed, like because I had no direction, no idea what I wanted to do. And then I took a year off and worked. Uh, I worked as a substance abuse counselor. I worked three jobs. I was full-time on a rescue, a substance abuse counselor, and, uh, I was selling sporting goods. Uh, this was in New Jersey, which is originally where I’m from.

And that year, I took a tour of the FBI building in Washington, D.C. and something just went off and I said, “Yeah, this is cool. This is what I want to do.” And so I went into the, uh, U.S. Army Reserve and then transferred to the Rhode Island National Guard, uh, as an MP. Uh, went to college, got a degree in criminal justice and then became a cop in Central Falls. And so at the interview, now I had applied to all large cities, uh, Los Angeles, uh, New York, Miami, Dallas. Los Angeles, you fly in and they give you the entire test in 5 days. So the psychological, the medical, the physical, uh, the interview, everything. And it’s all pass or fail, um, except for, um, the interview. And so I scored a 100 on the interview and they gave me five points for military service. So that was it. I was hired.

And so then they had a hiring freeze because of budgetary restraints. And during that time I was visiting friends in Rhode Island because I went to Salve. So that’s where I went undergraduate. And then I saw this tiny ad for Central Falls police hiring. And I had a professor at Salve who was the first female cop ever in Central Falls, Lois Whims. And she used to tell the craziest stories about Central Falls. Like crazy stories. Central Falls used to be nicknamed Sparkle City back in the 80s. And so I thought, you know what? I’ll go in and apply just for fun. And so I walk up to the window and this woman hands me a single sheet of paper. And, uh, I’m like, “Do I fill this out? And then you mail me the application?” Cuz LA is like 50 pages. She’s like, “No, that’s our application.” And so I stood at the window counter and filled out this piece of paper. She takes it back. She reads it. College degree, EMT, military police officer, like a ton of stuff. And she’s like, “Did you really do all of this?” And I said, “Yeah, of course.”

So, she introduces herself, Virginia Faria. She was the personnel director at the time. And so, she’s like, “Oh my god, and you came here from New Jersey.” I’m like, “Well, I’m here on vacation visiting friends. I, I had a professor, Lois Whims.” She’s like, “Oh, I know Lois. Her husband’s still on the job, Norm Gamash.” So, she’s like, “I’ll stay in touch with you and I’ll tell you where to go.” She’s like, “We’re in a rush. We’re hiring in six weeks.”

Okay. So, get through everything. I get to the interview. It’s the chief and the mayor, George Laz and Bobby Sasso. And so, they’re like, “Look, you’re the most qualified applicant we’ve ever had.” And we really only have one question for you. And I’m thinking to myself, like, Los Angeles was an hour interview, board, people screaming at you. Like, it was crazy. And I’m thinking, “Holy [ __ ] one question.” They’re like, “Do you plan on going to law school?” And I thought to myself, I looked like my dog. My head kind of turned sideways, looked a little confused, and I’m like, “No.”

And they could tell I was confused. I’m like, “Why would I be planning on going to law school? I don’t want to be a lawyer. I want to be a cop.” And they’re like, “Well, you know that if we hire you, we have to pay for law school.” And again, I look even more confused. And I’m like, I had no idea. What are you talking about? She’s like, well, the state law in Rhode Island, which no longer exists, we have to pay for your bachelor’s, master’s, and law degree. And so, we figured you would probably want to go to law school. I said, “My father is a college professor. My older brother is a college professor. If my parents thought I was willing to go to law school, do you think I’d be sitting here interviewing in Central Falls to be a police officer?” They’re like, “Oh, well, we never really looked at it that way.” I said, “Yeah, no. This is my dream. Can’t you tell that from my resume? Does my resume look like I want to go to law school or I want to be a cop?” They’re like, “No, I guess you want to be a cop.”

Okay, so they hired me, but immediately the wheels start turning because I don’t want to be a cop in Central Falls for 20 years. I want to be a fed. So to be a fed, you either have to have a degree with specialized experience — you speak a foreign language they want, a science they want — or law enforcement with three years’ experience, or you could have a law degree. So I thought to myself, okay, so I’ll have military experience, law enforcement experience, law degree. How would I not get hired as a fed? Like this is perfect, right?

So, um, in my seventh year, I think, or sixth year on the job, I was, uh, when was I? So I was at — and so law school was four years because I went part-time. So, at the end of my third year, I got into a really bad car accident. While I was working, I was responding to a call, lights and sirens. This woman literally pulls over and I’m coming down the center of the two lanes. And at the last second, she’s pulled over to the side of the road and decides to take a left turn right in front of me to get across the street. And I slammed into her and pushed her into a building. My car went into the building. I was in therapy for a year. Two herniated discs in my back. Uh, I have one in my neck which nobody ever attributed to the accident. We don’t really know where it came from. The two in my back for sure.

So after a year of therapy, uh, three orthopedic surgeons all said they would not sign me off to go back to work. So they said, you know, you either have to retire, um — and I wasn’t willing to accept it, which is why I was at three doctors. The city was happy after one. I’m like, that’s not what I want to do. And so they’re like, “Well, the, the third doctor said we could try back surgery if you really want to.” And I said, “So, well, what are the chances?” He’s like, “Honestly, 50-50.” I’m like, “50%?” He’s like, “Yeah.” He said, “You know that I can’t guarantee you you’re going to be able to ever go back to work.” I said, “I’m in pretty good shape. I don’t understand.” He’s like, “Yeah, well, the problem is that you’re at a point where if you get into a fight with someone, you’re in a wrestling match, you get slammed into the back of the car,” he said, “you could end up paralyzed.” He said, “You know, no one wants to take that risk. So, if I fuse it all together, that won’t happen, but I can’t say what kind of functional — how functional you’ll be and how — what range of motion and what kind of shape you’ll be in.” He says, “You know, and remember, so we’re talking now about — it’s over 20 years ago, right? So, uh, 25, 25 years ago this was. And so because I retired in 2000. So, yeah, 25 years ago, 26 years ago. So, back surgery isn’t today what it was then, right? Big difference.”

Dr. Matt: Yeah.

Rob Levine: So, I’m like, yeah, there’s no way you’re not cutting me. I’m sorry, that’s not happening. And that was it. I retired. And then I finished law school and passed the bar and went on from there. That was a long answer.

Dr. Matt: Yeah. No, that was great. And, um, just to clarify, did you go to law school also at Salve or did you go, um…

Rob Levine: I went to Roger Williams. Yeah, Roger Williams is the only law school in Rhode Island. Salve doesn’t have a law school.

Dr. Matt: Gotcha. Okay, cool. Um, and, uh, and this probably is a, a simple answer, but did you choose Roger Williams because, because it was also a Rhode Island and you wanted to stay close to Rhode Island and everything?

Rob Levine: Yeah. So, I got into — where did I get into? Roger Williams, New England School of Law, and Suffolk, I think I got wait-listed. And so, and then once I got into Roger Williams, I knew like that just makes sense, right? I’m in Rhode Island. I love Rhode Island. Why not go to law school in — it was the only one in Rhode Island. So, I’m like, “Yeah, that’s perfect.” So, yeah, I went to Rhode Island.

Dr. Matt: Very cool. Um, and, uh, just to kind of just clarifying questions also, um, during your, uh, before, before law school, um, so some — going back, so you were EMT a part of the, uh, uh, Glen Rock Volunteer Ambulance Corps way, way back. Um, so what, what did that entail?

Rob Levine: So, I joined actually when I was 15, but you can’t start riding till you’re 16. In New Jersey, you can’t become what’s called an EMT, an emergency medical technician, till you’re 17. So, I took what they called Five Point, which was like Advanced First Aid, Emergency Childbirth, CPR, Defensive Driving, and Vehicle Extrication. And so, I got certified just before I turned 16. Started riding. So, what does that mean? The town is volunteer. So there are no paid people that work in that town. So you wear a pager and you sign up for different duty shifts and so when the pager goes off you respond to where the ambulance is kept which is in the center of town and then you take it to people’s homes.

Dr. Matt: Gotcha. Okay.

Rob Levine: And when I turned 17 I became an EMT and then later in life I became a paramedic.

Dr. Matt: Very cool. Um, and then also, um, while you were at, uh, um, Central Falls Police Department, which I’m sure like, like you said, oh, so Sparkle Town, was that the nickname you said?

Rob Levine: Sparkle City.

Dr. Matt: What — what is that? What — where did that come from? What does that mean?

Rob Levine: Cocaine.

Dr. Matt: Oh.

Rob Levine: That was the cocaine distribution back way back. This is in the 80s. So, it had — that was like known as the cocaine distribution point for the East Coast or Northeast Coast.

Dr. Matt: Random side story. I was in Florida this two weekends ago and I was — we were at a gym and I was talking to a guy, older guy, and, um, he was saying how he grew up in Rhode Island, blah blah blah. He’s like, “Oh, yeah. I was, uh, I was over, you know, hanging out like doing — now I’m a, I go to church. I’m a great guy.” He’s — I’m like — I’m like, “Oh, where were you in Rhode Island?” He goes, “Oh, yeah. We’re, uh, we were over, you know, like in the, in the city.” I’m like — I’m like, “Oh, like Federal Hill, like at Albie’s?” He goes, “No, Central Falls. But, but the Federal Hill, the Federal Hill boys, they, they come check in on us every once in a while.” I’m like, “Oh, geez. This guy was — the Rhode Island has got that, uh, that crime, that crime mob history for sure.”

Rob Levine: Absolutely. Well, Federal Hill for sure is one, one, one group, and Central Falls was a completely different group.

Dr. Matt: Fair enough. Fair enough. Yeah. Um, okay. Because I’m like spark — sparkler, fireworks, gunshots. All right. Um, another point I wanted to ask also, um, you had a — you were a canine officer, yes, you know, with, with Central Falls as well.

Rob Levine: Yeah. So, Central Falls, so in my — I was on the job for maybe three months or something. And so, you — the city had no money, right? And we had very little assets back then. And so I went to the chief and said, “Look, we need a K9 dog. We were executing probably 50 raids a week on drug houses, often not turning up drugs. Couldn’t find it.” And I’m like, “We need a dog.” I said, “So, we need a dog to be able to search. We need a dog. A whole bunch of reasons.” I’m like, “I could write a grant if you want, and I’m sure we could raise the money.” He says, “Sure, go ahead, do it.” So, I raised $16,000.

Uh, and I went back to the chief. Here’s the check. And so, he’s like, “Okay, you do it.” I’m like, “Chief, at that point, I have six months on the job and I’m on probation for a year.” So, he says to me, “Well —” I said, “Don’t you have to post the position?” and he’s like, “Nope, it’s brand new position. Not — don’t have to post it. I can just pick you because, uh, it’s not a replacement position.” And I’m like, “I’m still on probation.” He says, “Yeah, but at least you’ll have a partner who likes you.” I wasn’t exactly the most well-liked person in the beginning because I was really probably one of the first — there was one other person who was definitely not liked — hired from outside the city. Almost the entire — so imagine you’re talking about a city that’s over 50% Hispanic population. When I joined, there was no one on the police department that was Hispanic. There was no females. There was no Black officers. We had one Cape Verdean officer. All white men and 98% of them from Central Falls.

And so when you hire someone from New Jersey who speaks some Spanish, who has a degree, who did an internship at the U.S. Marshals Service, who was previously a military police officer, everybody thinks I’m like undercover FBI, investigating the police department, investigating them. So there were definitely people who didn’t like me so much.

Dr. Matt: Fair enough.

Rob Levine: Chief was like, “Yeah, at least you have a partner who likes you.” So, I bought a dog in Germany and went to K9 school in Bakersfield, California. And, uh, it was really amazing experience because during the day I was in school, so full-time. There was only two people in my class, me and one other cop who happened to be from New Jersey. And at night, we were — he — the school I went to had a deal with the Bakersfield Sheriff’s Department. So, I would literally get in a cruiser with another, uh, cop, full-time cop with his dog. We put our two dogs in the back and I would just every call he went to, I would follow him. So, basically mirroring what he’s doing with his dog. If we search a car, he searches the car, I search the car. If we’re searching for somebody that, that ran away, he puts his dog on a leash, mine’s on a leash, we’re moving, clearing a building. We went up in the helicopter, like we did. Like, it was amazing training. They offered me a job at the end. They’re like, “You should just stay and we’ll hire you.” And I, and I thought to myself, “Wow, this would be a cool place to work.” But I ended up going back to Central Falls.

Dr. Matt: Nice. Nice. That’s really cool. Um, do — just random question. Do you still have dogs? Do you, do you still have a dog?

Rob Levine: Yeah, the total opposite. So, I had — that was a, a German Shepherd, a Bel — a Belgian German Shepherd. And then after I left the police department, I donated that dog because it was still able to work for probably several more years. And they gave him to me when I, uh, retired, or when they retired me. And so at first I took him home and I could just tell, like, he was young. He — a ton of money went into him, a ton of training, and it wasn’t fair. So I, I put out on the teletype, right, through a system that connects to all the police departments, that we had a trained canine looking for a police department that did not have a K9 dog, couldn’t afford one, uh, and really needed one and we would donate it and train them.

And so Newport, Vermont, which is way up north, almost on the Canadian border, reached out. A lot of police departments reached out and they’re like, “We already have three, four, five dogs.” I’m like, “No, no, you don’t get it. We’re trying to help somebody that has no money.” And so, yeah, I donated him to that department. The next dog I bought was — was a German Shepherd as my own dog. But now I have a 10-pound dog. It’s a, uh, um, a, a goldendoodle, a mini though. It literally weighs 9 and a half pounds. So, this way when I travel, cuz I speak a lot — a lot of summits for, uh, legal — I can take the dog on the plane with me. It travels easy. So, it’s, it’s much easier. And I really don’t want a dog that sheds anymore. My clothes used to be covered in dog hair.

Dr. Matt: That’s great. It’s inside joke with my buddy Tim who had, who had a German Shepherd. Whenever we take him around in my truck, I’d be like — I’m like, “Hey, your dog doesn’t shed, right?” He goes, “No, no, no.” Of course, hair over — covered.

Rob Levine: Yeah, they shed a lot. But I was going to buy a, a Malinois, which is the, the dog you see a lot being used in K9 now. They’re a little smaller than a German Shepherd. They don’t shed quite as much, but they’re so high energy and need constant training, which would be fun. I just decided to go with something much less maintenance.

Dr. Matt: Totally. Totally. Yeah. Um, so kind of, uh, I want to switch gears just slightly and kind of like, um, transition to a little bit on like the gym fitness side of, of, uh — because I know you have a cool story of kind of like how you got — well, it sounds like you’ve been into fitness your whole life but since the — since the accident, um, um, and, and that year-long PT recovery, um, I know that was almost kind of kicked off your continued fitness journey. Um, so kind of tell me how, how did that process go through PT and then just continuing the gym after that?

Rob Levine: Yeah. So, I got really lucky. I, I don’t even remember his name anymore. Haven’t talked to him in forever. But so, I got a, a, a PT assigned to me. Um, and I was super aggressive and really, really wanted to rehab. And so, I think in the beginning, you know, I was there like two days a week, then three days a week. And he’s like, “Yeah, this should be a good pace.” I’m like, “Are you crazy? This should be like six days a week.” He’s like, “No, we don’t need to do it that often.” I said, “Let’s look at any professional athlete who is rehabbing to get back on the field. They rehab six days a week, four hours a day minimum. I said, this is no different. I want to get back to my career. Why would I not be training the same?” He’s like, “Well, people don’t have that dedication.” I said, “I’ll be here every day.” He’s like, “Yeah, I don’t think your — the city will pay for it.” I said, “I don’t really care what it costs.” I said, “I, I want to go back to work.”

So, he used to meet me at 6:00 in the morning, uh, two — two or three days a week because it didn’t — wasn’t covered, and then three days was covered. And so every day we’d be at the gym and you know in the beginning it was just stretching and bands and stuff like that and then light weights and then more weights. By the end of the year I was strong, um, but I had two herniated discs, right? So we strengthened everything around it and I — I thought I was in good shape. Just the surgeon is like, “Yeah, you’re in good shape until something happens,” he — “and then you sue me.” He said, “So, I just can’t sign you off.” And then after that, you know, it was — became a habit. You know, they say it takes six months to really form a habit and I’ve been working out six days a week for a year at that point. And so, yeah, it just stuck and I just never, never stopped.

Dr. Matt: Do you, um, do you also continue to, um, do you have any sort of like recovery modalities like are you a sauna guy, cold bath guy, or do you continue to see like PT and Cairo and stuff like that?

Rob Levine: Yeah, good question. So, I just joined this new place. Um, it’s like a longevity center. So, they have a hyperbaric chamber. They have red light therapy. Uh, they have cold plunge, sauna. Um, I’m supposed to meet with them to talk about like peptides and different peptides to do. And so, they’re kind of connected to, uh, my doctor’s office. Uh, and they opened a separate longevity clinic. So, um, I’m going to start doing that. Over the years, you know, I’ve tried different things, but I have never been really in a, I’d say, a regular regimented process. This will be much different.

Dr. Matt: Yeah. And then how about, um — I know obviously a pretty fit guy. Um, from nutrition standpoint, like do you have — are you pretty dialed in on that aspect, too?

Rob Levine: Yeah. So, I — I weigh my food. I’m pretty anal. So, um, I — I wake up, you know, like 5:00, have a shake, uh, which is right, a mix of protein and carbs. Work out, have another shake, same mix of protein and carbs. Then I have lunch, so I usually have like 150 grams of protein, um, and a carb and a vegetable. Then I’ll have a snack in the afternoon, sometimes like half a shake, sometimes a protein bar, and then dinner, same thing. I weigh my food. So during the week I’m pretty strict. Um, on the weekends I’m not so strict.

Dr. Matt: Fair enough. Yeah. Got to have some Italian food over on the hill. You know, it’s a little bit of this, a little that. Oh, that’s cool. Um, and then like — and like you said, are you — are you still working out? You said six days a week, seven days. Do you have — do you have a rest day built in there or —

Rob Levine: Um, depends. Sometimes I won’t lift, but I almost never skip cardio. I do cardio pretty much every day, but it doesn’t — not always in the gym. Like I — I love biking, so sometimes I’ll just go for a bike ride. Uh, I ride for, you know, about an hour, maybe 18 miles or something. And, uh, I’ll — I’ll do that for cardio, but almost never skip cardio.

Dr. Matt: Very cool. Very cool. Are you — are you outdoor rider, indoor rider, or both?

Rob Levine: Outdoor.

Dr. Matt: Do you go on the, uh, bike path?

Rob Levine: Yeah.

Dr. Matt: They — the new bridges are nice. I don’t — which one? The, um — the, uh, Providence-Bristol bike path, the one rebuilt, they — I was just over there the other day. That, man, really nice. Um, uh, next question for you. More same thing. Kind of like gym, but also kind of like rehab sense. Um, as far as your mindset goes, uh, motivation, discipline, obviously you’re extremely structured, extremely regimented. Um, and a lot of people struggle with staying consistent. So what types of things — where do you find your motivation or your discipline comes from?

Rob Levine: Uh, that’s a good question. So for lifting, I like the way I look. So I — I think, uh, I like having mass, right? I like having muscle. Although I’m way leaner than I used to be. So five, six, seven, maybe seven years ago, I weighed 230. Um, and so I was carrying a lot of mass. Now I’m like 193. Uh, so I’ve definitely leaned out. I — you could hear me coming like a freight train. Like it was just too much weight to carry and probably why I have so much problems with my shoulders now, right? Just years of abuse, heavy weights. Uh, so I don’t know, something clicked one day and I just — it never stopped. And that just my personality in general like my discipline for work and everything else. I don’t know. I’m just — comes natural. Totally. Part of it is probably having an addictive personality. Like I get into a routine and thank God I never got into drugs because I’d be in a lot of trouble.

Dr. Matt: Fair enough. The gym — the gym is a lot better.

Rob Levine: Yeah.

Dr. Matt: Um, all right. So the, uh, next kind of question I want to ask is is more about your personal brand. Uh, the Rob Levine Law. Um, so as — as you got into and and completed law school, I think we might have skipped. How did — how did you transition into, um, into getting into like creating your own own brand, own business?

Rob Levine: Yeah, that’s a good question. So, when I was first going to open a law practice, I went to law school with Anthony Gemma. So, he’s the youngest of the Gemmas who own Gem Plumbing. Heard of Gem Plumbing, right?

Dr. Matt: Yep.

Rob Levine: Yeah. And so, we were supposed to open a law practice together. So, um, at the last minute he decided he had to work for his brothers because his brothers paid for him to go to law school and they really put pressure on him to work at Gem Plumbing. So, I said, you know, no problem. I’ll do my own thing. And I was going to rent, uh, office space from Gordon Fox. So, if you know who that is, the ex-Speaker of the House, that was before he got in trouble and the feds raided his office. And, uh, thank God I didn’t end up renting space from him. That wouldn’t have been good.

And so I was literally moving into that office and Anthony called me and said, “Hey, my brothers want to meet you.” And so they hired me. So I — I first worked as in-house counsel to Gem Plumbing. And so over seven years, my job was to do their accounts receivable. I sat on the board to grow them, to buy real estate acquisitions, like a ton of stuff. And so we went from like 5 million a year to 40 million a year over seven years, 50 guys to 300 guys. But simultaneously they said, you know, I could work the law firm. And so I was working a gazillion, 115 hours a week probably on average working for them and growing the law firm.

And so the law firm was Gemma and Levine. It was Anthony and me. And he never practiced law, but that was the agreement. If they hired me, they’d pay me a salary, pay for my first secretary, give me free office space, but he was going to be a partner in the law firm. Then we switched to Justice for All. And so that was our trade name. And then when I left Gem, uh, Anthony had to make a choice. He could either stay at Gem Plumbing or leave and come with me, but had to leave because I — they were so big I didn’t have time to do their legal work and we were getting bigger. I didn’t have time to do the — run the law firm, so it had to make a split. He chose to stay at the plumbing company and that’s back when he was running for office if you remember that. So he, yeah, he ran for Senate and lost twice and so he stayed the plumbing business and I left and did my own thing which is then when it became Rob Levine and Associates.

Um, and so I hired at the time, uh, Richard Sackett, who owns Group Matrix. It’s an advertising agency that only does lawyers. And so he wouldn’t take me as a client if we were Justice for All. And so I dropped the name and used my name. And the reason was is he said, “You know, you’re a personal services business. People want to know you.” And so I — he wanted me because in Justice for All, we weren’t on the TV spots. We had like a — a speaker like — uh, somebody who was like the representative. And so then I went on TV, created the name Rob Levine and Associates, which became Rob Levine Law.

The “Heavy Hitter” has been with me now for, you know, since what, 18 — probably 18, 19 years I’ve been “The Heavy Hitter.” Um, and so then recently we kind of transitioned the brand to Rob Wins, right? 888-ROBWINS. And we changed the jingle. And so yeah, the, the branding has been great. It’s really been great, right? It creates top-of-mind awareness. It sticks in people’s heads. It’s catchy. It’s also authentic, right, to who I am. The, the “Heavy Hitter” concept is definitely authentic to my personality. So, yeah, I like it.

Dr. Matt: And it — and like there was something just posted this past week of a local comedian who even — Andrew Schulz. Yeah. He was like, “Oh, I’m in Rhode Island.” And he mentioned you.

Rob Levine: How cool was that?

Dr. Matt: That was awesome. That was awesome. I saw that.

Rob Levine: Yeah. He had — so, I mean, obviously I — there’s lots of us on billboards, lots of us on TV. We often try to do something funny. And at the time, I’m assuming he’s driving through Rhode Island. Our billboard up at the time, and I think it’s still up now, is with the kid from A Christmas Story with his tongue stuck to the pole and it says, “Injured? Don’t wait for the thaw.” So, I’m thinking Andrew must have seen our billboard and thought, “Holy [ __ ] this guy’s funny. I am definitely using him in my bit.”

Dr. Matt: Yes. Yes. No, that’s great. Yeah, I, I when I saw that I’m like that was so quintessential, like, like your name and, like, Rhode Island together for him to, like, say those two things. So it was pretty cool to hear that.

Rob Levine: Yeah, we reposted it obviously on our Instagram. Yeah, that was awesome.

Dr. Matt: Um, another question. Well, this — um, explain this for me or another question for you. Uh, so a lot of times, like — so this was when you helped my wife out, this two years ago. Um, this was the first time we had been in a situation like, “Oh, we — do we need a lawyer? Do we not need a lawyer?” Um, and I think when I’m talking to other people sometimes, I’m like, “Hey, you should really think about, like, getting — getting help.” And sometimes people are like, “Oh, what does that process look like?” Or, “I don’t need one.” Can you, can you try to maybe clear up like why it’s important to reach out to a lawyer if you have a car accident or, or injury or anything like that?

Rob Levine: Yeah. So the — the best story I can tell you is early on in my career I was in — and I had no idea what I was doing. I’m a young lawyer, really very early, and I’m probably at one of my first arbitrations. And so the — I’m there, my client is there, the insurance adjuster, the person who works for the insurance company is there, and then the lawyer who represents the insurance company. And so the insurance adjuster goes to admit a picture of her client’s car and she has the front really blown up big so it really just shows the headlight and a little bit of the bumper there. You can’t see the rest of the car and there’s a little crack in the headlight. And she tries to argue that the only damage to her client’s car is that crack.

Now, my client, unbeknownst to her, had taken pictures at the scene on his cell phone of her car, her — her client’s car, the insurance, and then his own car. And I’m looking at the picture thinking to myself, “You are so full of shit.” And so I grab my client’s cell phone and I show the pictures to her and the adjuster and I said, “He’s prepared to testify that at the scene of the accident, he took these pictures of your insurance car and you blew up this picture cuz here it is showing the hood completely bent up, the other side pushed in. You picked one angle and blew it up to lie to the adjuster and say that you had no knowledge and that this was the only damage. Like, how — how do you live with yourself?” And the — I really don’t think the, the lawyer had any idea because his face when he looked at her, he wanted to strangle her.

So the arbitrator said, “Do you mind if I have a word with these two alone?” And I said, “Sure.” And so me and the client stepped out. And so the arbitrator brings us back in. Only the lawyer is there. The insurance adjuster is gone. And he says, “They’re going to pay you the policy limits.” And this wasn’t a policy limits case, but I think the lawyer was so angry and didn’t want this whole story to get out. Um, so why does someone need to hire a lawyer? Because the insurance company is literally the devil. They will say anything. They will do anything in order to not pay the injured person. And everybody says, “Well, why is that?” Well, that’s simple. Insurance companies are publicly traded corporations. That means they have to file statements to their shareholders, people who own stock, of what the profit is every quarter. The more they pay the injured person, the lower their profit is. So they are profit driven. It’s the same reason the CEO of the health insurance company got gunned down in New York City. They’re profit driven, right? They screw people over. They don’t care about anyone but themselves.

And so that’s the bottom line. If you want to go up against the insurance company who’s going to lie, who’s going to cheat, who’s going to steal, then absolutely represent yourself. Good luck because you don’t know the law. Right? So, I’ll give you a simp — another simple example. In Rhode Island, we have something called the Collateral Source Rule. What does that mean? It means that any money that I receive from a third-party source — so, for instance, I’m getting, uh, TDI, right? And so when I’m injured, the insurance company says, “Oh, well, we don’t have to pay you lost wages because you got paid TDI, so that’s going to reduce it.” Or they’re going to say, “Well, we’re only going to pay you the after-tax dollars because taxes would normally come out.” Or they say, “We’re not going to pay the full amount of the medical bill because your health insurance company paid it and therefore we only have to pay your co-pays.” Every one of those statements is a lie.

Dr. Matt: Wow.

Rob Levine: Under Rhode Island law, they have to pay the face amount of the medical bill. Doesn’t matter the health insurance company paid. They pay the full amount of the medical bill. Period. Doesn’t matter that TDA — TDI paid you. They have to pay you your loss wages dollar for dollar pre-tax. And it’s not taxable. Personal injury claims generally you don’t pay any tax on it. So none of that matters. So insurance companies — do you need a lawyer? If you want to get paid what you’re entitled to, you need a lawyer.

Dr. Matt: That was — that was kind of our — our mind — our mind thought when we — when we, uh — uh, our thought process when we were — when we had the accident too and and we were like, “Ah, should we — should we get a lawyer?” and then we looked up — we — your website and a few others and then and the biggest thing for us — one, our first thing that crossed our head was like, “Ah, is this going to be expensive? Like, how much is it going to be to get a lawyer?” like that type of thing. And then — and you can obviously give more information on this — but it was kind of like the “no — the no fee till you win” type of scenario where it’s like, right, all right, so like the money that we would get regardless is — then that’s what where the bills like come out of. It’s like I don’t have to pay upfront to get — like to get properly, um, um, prop — a lawyer to help out essentially.

Rob Levine: Yeah. So, right, even in a, a big case where let’s say it’s going to go to litigation. So, that means we do discovery and I hire an expert and we take depositions and we — I’m paying out money for all of the expenses and we could easily have $50,000 in expenses to work up a — a large personal injury case. If for some reason we lost that case, it went all the way to verdict and the jury came back and awarded zero, that person, our client, owes me nothing. I eat the $50,000. I eat the — all the time that I’ve paid the lawyers to work on those cases. They — you owe me nothing. You only pay me and it’s one-third, right? Which is pretty standard in the industry. It’s what most lawyers charge. One-third of what you get. So, if you get zero, you never owe me anything. You don’t owe me costs. You don’t owe me expenses. You don’t owe me for my time. Nothing.

Dr. Matt: And that was for me like it was almost like a no-brainer. It’s like, all right, well, why wouldn’t we call? And then if you get — if you get the lawyer, then at least you know one, you’re not going to get taken advantage of. And then two, they might — you might know the — well, you do know the law more. So like something where they might kind of nickel and dime us here you’d be able to recap — like, get that money back for, you know, on — on these two things.

Rob Levine: Yeah. I mean, you took the words out of my mouth. I use the term no-brainer all the time. It’s literally a no-brainer. Like, how — how do you not hire a lawyer? Guaranteed we’re going to make you more money than if you did it on your own because the insurance company’s going to lie. They’re going to tell you, “You’re not entitled to that. You’re not entitled to that.” Their mantra is to delay and deny. Delay and deny. And then most people go away and they’re like, “Oh, it’s not worth the aggravation.” So, and if you get nothing, then you owe me nothing. So, yeah, it’s a no-brainer.

Dr. Matt: And that’s — that’s something that’s, um, interesting in the medical industry, too. Um, coming from a, a physical therapy background when I was working, um, for a bigger PT company was that, uh, it’s very easy for the insurance company to just when we submit medical bills they just may — they might just deny it randomly or they might just deny it because like you didn’t cross your “t” or dot your “i”. Um, but there’s no like — if they deny it and they made the mistake, there’s no repercussions on their end. It’s like, “Oh no, you have to do the work to tell them they made a mistake,” and then it’s like — Mike — wait, why — why don’t they get penalized fast? Like, yeah.

Rob Levine: And think about how often they do deny it, right? And in my opinion, right, it’s literally just to save money. It’s not that they’re making mistakes. They just deny a certain percentage automatically to pay out less money.

Dr. Matt: Yeah. Yeah. Which isn’t right, but —

Rob Levine: It is absolutely not right. Our — our entire medical system is broken.

Dr. Matt: Yeah. Um, good. So yeah, that was a — I really wanted to make sure to have you explain that because you can definitely explain it better than I can. Um, uh, some of the other things that you — I saw from your website or your social media that you do is, um — what is the, uh, the Safe Ride app that you guys work — the drunk driving app?

Rob Levine: Yeah. So, you know, in an effort to be able to give back to the community, right? And I obviously would not be where I am if it wasn’t for the community who trusts us and takes care of us by calling us when they need us. So, we’ve come up with as many ways as we can and we’re always trying to reinvent it, ways to take care and protect the community. One of which is our, um, drunk driving prevention app. So, if you download my app, right, you go onto the, um, app store and just type in my name, Rob Levine. So that app will come up. You download it, put it on your phone, seven — I think it’s seven holidays a year now, we give free rides. Uh, so literally if you have either Uber or Lyft on your phone and you go into our app, you can on the day of the holiday — the seven holidays we do — you download, uh, an Uber certificate, which I paid for. It comes down into your phone through my app and automatically uploads into your Uber app and your next ride is free, which you have to use on the holiday in the holiday hours, right? And the idea is that from a bar, if you drank too much, you get a free ride home to prevent drunk driving.

Dr. Matt: That’s cool. That’s really cool.

Rob Levine: Yeah.

Dr. Matt: Um, all right. So, last couple questions for you. Um, um, and these kind of our wrap-up final questions here. So, anything else — so, I’ll — I’ll rifle them off and I’ll have you answer one by one — but, um, anything else in store for the future? Anything else that you wanted to, um, talk about, um, from what you’re doing currently, um, with the company? Uh, and then, uh, I would ask you a favorite quote. If you have a favorite quote or a favorite mantra or favorite saying, um, which will be a good question, but um, so anything — anything coming up that’s like in store for the future? Anything you’re excited about, um, with — with you yourself or your company?

Rob Levine: Yeah, so we just partnered with, uh, the WooSox. So as you know, right, we used to have the PawSox. Uh, and so when they were in Pawtucket, we were a huge sponsor. We had the Kids’ Corner, which meant back then we owned a certain section of the stadium and we gave out tickets to schools to bring kids to games during the school year, uh, during the daytime. Uh, a whole bunch of stuff we did with them and then they left, uh, and pissed off a bunch of Rhode Islanders, which when you really look at the backstory in my opinion at this point now having heard the whole story, it’s really not the team’s fault. It’s really much more of our government’s fault.

Dr. Matt: Sure.

 

Rob Levine: Uh, and then we’ve built the soccer stadium in Pawtucket, which not going so well. Um, it’s empty half the time, unfortunately.

Dr. Matt: Yeah.

Rob Levine: And so anyway, we are advertising in the Boston market. Um, now we’re on TV, but everything we’re doing in Rhode Island, we’re doing in Mass. So we’ve now partnered with the WooSox. So that’s new. This will be the first year. Uh, so we have a big billboard in the outfield. We wrapped one of their shuttles that drives around and picks people up in parking lots and brings them in. Uh, we have a lobster roll giveaway every game based, I think, on where you’re sitting. Uh, something for foul balls. Like, we’re trying to do a whole bunch of stuff. And the cool thing is every year in Rhode Island, we’ve been doing, uh, the Rob Levine Family Fun Day. So, at India Point in, uh, Providence in the park, once a year in the summer, we give away a thousand backpacks. Um, and so we have jugglers and face painters and, um, people putting on dancing and, uh, DJ and food, a ton of stuff. And it’s a great three, four hour day, uh, for families to bring their kids and get a free backpack.

So, we’re doing it now in the stadium, um, in Worcester. So, we’re going to give away a thousand backpacks in Rhode Island and a thousand backpacks in Worcester. But the stadium agreed to let us use the stadium. So, uh, anyone who comes to the Rob Levine Family Fun Day in Worcester will literally be on the field in the stadium. They’re closing the stadium down for us to just be able to do the event. So, that’s going to be this year. The Saturday — I forget the exact date — the, I think it’s like the 23rd of August or something, but we’ll put up billboards. It’ll be on TV. Saturday in Rhode Island and then the Sunday up in Worcester. So, I’m super excited for that.

Dr. Matt: Oh, that’s awesome. That — that’s really cool being inside the stadium, too.

Rob Levine: Yeah, that — yeah. Awesome. Yeah, it’s a great place for it.

Dr. Matt: Um, all right. So, my final question, and this is kind of a funny one because this is episode over a hundred of — of these episodes that I’ve done. And, um, they’re all with a guest, all one-on-one, and at the end of every episode, I ask someone if they have a favorite quote or favorite mantra or a saying or something like that. And the way I preface it is taken from, um, Tim Ferriss, another podcaster. And Tim Ferriss, the way he — he talks about it is like, “Oh, you get — you get to put something on a billboard for 24 hours in your city.” So, what I say is like, “All right, you get — you — Rob Levine is going to let you use his billboard for 24 hours.” So, so this is, uh, now full circle. You can — you have your billboard. So, so maybe something — uh, if you were to, like, just for 24 hours say something special on the — on the billboard or, um, or maybe what’s your next billboard? Or, or usually a favorite saying or mantra or quote or something funny could be even, too.

Rob Levine: Yeah. You want me to come up with that on the dime?

Dr. Matt: I mean, yeah, maybe. Uh, or you can give…

Rob Levine: So, I do a lot of coaching, uh, and mentoring of businesses, law firms, right? So I have a mastermind group and lawyers from around the country belong, uh, to learn about how to scale and grow their business but so businesses as well. So one of the things that I say in most sessions when we talk about projections planning future is that if you, uh, fail to plan, you plan to fail. So I would say that is definitely a quote I use frequently cuz it’s true, right? I — there’s — I’m always surprised when I ask people, you know, as I’m starting to coach them, “Well, show me your numbers. Show me next year’s projections. What’s our goal? Like, what’s the plan?” There are so many people that never really plan it out. Like, they think about it and they have an idea, but they don’t literally have the discipline to write it down month over month what they’re doing. And then obviously you have to at the end of that month you have to take your real numbers, line it up against your projected numbers and say what went right, what went wrong and what do we have to correct to get to where we want to be next month. Uh, or do we need to increase our projections because we did so well we’re over our projections? So yeah, that’s a hard thing for people, right? You asked me about discipline earlier, right? That’s if you’re running a business, it’s a discipline to really know your numbers, do your plan, and then stick to it.

Dr. Matt: Totally. I love that. I, I think that’s great. And, uh, I think even for, like, sport or fitness, like, that’s a same thing.

Rob Levine: Yeah. Same thing. Fail to plan, uh, plan to fail. Love it.

Dr. Matt: Awesome. All right. Well, uh, that — I’ll — we’ll wrap up there. We’re at the top of the hour. So, um, uh, thanks so much for being on.

Rob Levine: My pleasure. Thanks for having me. I truly appreciate it.

Dr. Matt: You got it. I’m going to end the recording here, but I’ll — I’ll talk to you off air just for a second here.

Rob Levine: Sure.

Dr. Matt: All right.